From creating and publishing content to analytics and reporting, it can be pretty overwhelming to think of all the jobs social media marketers have to complete every day.
Thankfully, there are a plethora of awesome social media management tools available to help you. These tools can streamline your workflows, help you to save your important time, and even ensure your content reaches the target audience at the right time.
With so many great social media management tools out there, we thought it could be great to showcase some of the top ones to help you pick what’s best for your online business.
What is social media management?
Social media management is a simple process of developing, analyzing and publishing engaging content on the various social media channels like Facebook, Twitter, Instagram, WordPress, Vimeo, and etc. It can help you to build a strong relationship with the followers and generate brand awareness. Ultimately, opportune social media management helps you to boost sales.
You can manage it using social media management tools and different strategies.
5 Simple Social Media Management Tips
1. Use Appropriate Scheduling Tools
There are several social media scheduling tools available in the global market. With these tools, you can save your time for scheduling your social media post and utilize more time in generating great content.
2. Apply Social Media Analytics
It is important to know how many people are seeing your posts every day! Use social media analytical tools like Sprout Social to create stronger relationships with your followers on social media.
You can create decision-making strategies across the business with powerful social media data.
3. Analyze Social Media Data To Get Latest And Better Quality Content
Trending quality content stays in the demand. Because social media is all about what is going on right this time. You can keep your eye on the latest topics in your industry. This analytics will boost your social media engagement rate as well as probably increase more followers.
4. Be Engaging
The biggest challenge is finding appropriate engaging content to boost social media followers.
You can use Feedly that helps you to read your favorite post for developing engaging content for your followers. You have to make unique content that your audience has never seen yet.
5. Guide Followers To Your Website
Whenever you are planning your content, make sure to keep your goal for increasing traffic on your website. One important thing that matters is where and in which context you place links. You can also add a leading web page that is related to the post.
Best 15+ Social Media Management Tools
The Social Stream Designer is a powerful WordPress plugin that helps you to showcase multiple social media feeds on your WordPress website. Using this plugin, you can also develop an eye-catching social media wall on your website or blog from various social media feeds on your website.
This plugin is used to get social media content from various platforms such as Facebook, Twitter, Instagram, WordPress, Vimeo, and many more. Apart from this, you can also combine social media network feeds into a single network stream or showcase social network feeds with unique design and layouts.
It also permits you to animate the social media feed content and control the animation of the content and images.
The Hootsuite is an amazing social media management tool that helps you to easily manage all your social media channels. Moreover, with this tool, you can schedule and publish content to valid social media channels at the perfect time. Monitor activity and engage at scale across all your social media networks.
From developing your brand to delivering customer care, keep the conversation flowing seamlessly overall through public channels and private messages so you can connect with consumers on various social media networks.
Most importantly, you can save your time and enhance response quality with a shared library of on-brand social content as well as assets.
Price: Free plan, $29 (Professional Plan), $129 (Team Plan), $599 (Business Plan) per month, and enterprise pricing with a 30 days free trial.
The AgoraPulse is a powerful social media tool that helps you to schedule your content, get reports, and engage followers on the social media platform. You can schedule, reschedule, queue, or bulk upload your social media post with several options to fill your content calendar.
This tool helps you to boost the ROI of your static Facebook and Instagram ads by getting all the comments from them in your Agorapulse inbox. Ultimately, it will make your social media management easier.
Price: $79 (Medium Plan), $159 (Large Plan), $239 (X-Large Plan), $399 (Enterprise Plan) per month, and enterprise pricing with a 14 days free trial.
4. Post Planner
The Post Planner is a low-cost social media management tool that hikes engagement. You can review the correct time to post, add them to the post planner, and post your content when your audience is active. Moreover, it optimizes the format of your posts for your social media channel.
This tool also provides post consistency and plans an accurate publishing calendar.
Prices: $3 (Starter Plan), $9 (Love Plan), $19 (Guru Plan) per month, and create a custom plan to manage more than 200 social media accounts.
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The Later is the world’s favorite Instagram marketing tool. It helps you to visually plan your social posts and reach a more targeted audience. In addition to this, scheduling your social media content is as simple as dragging and dropping functionality.
Prices: Free Plan, $7.5 (Starter Plan), $16.5 (Growth Plan), $33 (Advanced Plan) per month.
The Falcon is a great platform for every type of social media marketers. You can develop paid and organic posts for all social media networks in one calendar. You can smoothly control social media channels, terms, workflow as well as campaign.
It is a unified social media and CX management platform.
Prices: $129 per month for a single user and small terms.
The Hubspot is a great time-saving social media management tool that helps you to prioritize your social media interactions. You can easily share blog posts, landing web pages, and other content with this tool you use to develop your marketing campaigns. This tool also hikes your engagement, and your social visibility as well.
Furthermore, this tool analyzes brand mentions and suitable conversations, track engagements automatically, and schedule your social posts to be published at the right time for targeted people.
Prices : $40 (starter plan), $800 (Professional), $3,200 (Enterprise plan) per month.
The Canva is a powerful graphic design platform that allows you to create social media graphics, presentations, documents, posters, and many more visual data.
Furthermore, with this tool, you can select from many professionally designed templates, and edit the layout and upload their own photos using drag and drop functionality. No matter how massive your team, you can increase your work productivity and take Canva to the next level with the time-saving features.
Prices: Free Plan, $9.95 (Pro plan), $30 (Enterprise Plan) per month.
9. Meet Edgar
The Meet Edgar is the best software that will recycle old posts when you run out of new ones to make sure your posting queue is not empty. It goes way beyond the functionality of other social media tools. This tool automates your content library and uses it to fill up your social media calendar.
This tool helps you to transform your erratic updates into a social media marketing system that works to promote your online business.
Prices: $19 (Edgar Lite plan), $49 (Edgar) per month.
The Kicksta is an amazing social media management tool that helps you to boost your real Instagram audience. This social media management tool helps you increase your social media follower’s growth. In addition to this, the tool will like posts of individuals who follow profiles like yours on your behalf. So, you just need to keep on inserting appropriate profiles to get the maximum exposure.
Using this tool, you can engage with real and relevant Instagram followers. This tool provides pure organic growth powered using cutting-edge Artificial Intelligence technology.
Prices: $49 (Standard Plan), $99 (Premium Plan) per month.
The HyperAuditor is an industry-standard social media analytics platform for transparent and fraud-free influencer marketing. You can find out properly matched Instagram, YouTube, and TikTok influencers across 12M+ profiles using a set of filters that will help to refine the list to high-quality profiles. It supports more than 35 in-depth metrics to analyze Instagram and YouTube influencers.
Furthermore, with this tool, you can analyze your Instagram growth, and track influencer marketing campaign performance using HypeAuditor AI-powered tools.
Prices: $299 (Reports Starter, Discovery Starter, Research Starter, Tracking Starter) per month.
The Quuu is the best source for content on social media. In this tool, find out content in more than 500 interests that matter to you and your audience.
Generally, content creation is a time-consuming process. That is the reason, you can automate it using this tool and utilize your precious time to work on your business and actually engage with your following on social media.
It is a great way of providing value and consistency to your social media followers. Moreover, it provides authority within your business by always sharing quality and useful content.
Prices: Free Plan, $19 (Pro Plan), $50 (Business Plan) per month.
The Buffer is the best social media management tool for authentic engagement.
You can queue up thumb-stopping content among all your social channels, and enjoy the latest Instagram tools.
It helps you to calculate your performance, build reports, and get insights to boost reach, engagement, as well as sales. Apart from this, you can also plan and schedule your Instagram Stories on the web or smartphones. In addition to this, you can measure the performance of stories, individual posts, as well as hashtags.
Prices : $15 (Pro Plan), $65 (Premium Plan), $99 (Business Plan) per month.
Buzzsumo differs from the marketing tools we’ve analyzed so far. This software analyzes social media profiles and connects you with influencers to promote your brand. Even if adding influencers to your marketing campaign isn’t part of your marketing strategy right now, Buzzsumo still has lots of great tools to make your social media marketing strategy easier.
This tool supports brand monitoring tools that will alert you with mentions of your company as well as your competitors’ plus any related keywords, backlinks, as well as other domains. In addition to this, you will have access to reports about the content that may be shared across all the different social media platforms. Furthermore, you can also filter this data by the last 24 hours or any other time intervals, going back to the past year.
Prices : $15 (Pro Plan), $65 (Premium Plan), $99 (Business Plan) per month.
The CoSchedule is the best social media marketing tool and has a powerful calendar to control many aspects of marketing. Moreover, you can control and participate with your team to build social media posts, events, tasks as well as the content.
Most importantly, it is perfect for marketers who need to manage all their projects in a single place. It also helps you to automatically search for optimal posting times and fulfill the gaps in your social media schedules with your eye-catching post.
Prices: $14 (Blog Calendar Plan), $29 (Marketing Calendar Plan) per month. Also, this tool provides a 14 days free trial.
The IFTTT is an amazing, free social media management tool for all types of marketers. In addition to this, the tool helps you to grow your online business with various integration platforms and connect your best products with the world’s great brands.
Using this tool you can automatically share new posts to a Facebook page as well. You can also synchronize your new Instagram to a Pinterest board.
Prices: Free Plan, $199 (IFTTT Developer Plan) per year. It also provides an IFTTT Team plan in which you can pay as per your business growth. Apart from this, the tool also supports IFTTT Enterprise Plan, in that you can choose custom pricing according to your requirement.
We hope these above-explained top 16 social media management tools help you to grow your business on various social media platforms. Additionally, you can use these tools to boost the social media followers, hike traffic to your website, and engage your social media followers in a great way. Importantly, these social media management tools help you to save your time and improve ROI from social media marketing.
If you have missed your favorite tool then feel free to share with us or let us know in the comment section below.
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